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00859cam a2200253 7i4500 |
001 |
0000074435 |
005 |
20090610090000.0 |
008 |
090610s2006 eng |
020 |
# |
0 |
|a 0131193783
|
020 |
# |
0 |
|a 9780131193789
|
020 |
# |
0 |
|a 0132017733
|
020 |
# |
0 |
|a 9780132017732
|
090 |
0 |
0 |
|a TX 911.3 .M3
|b K6 2006
|
100 |
1 |
# |
|a Kotler, Philip
|
245 |
1 |
0 |
|a Marketing for hospitality and tourism
|c Philip Kotler, John T. Bowen, James C. Makens.
|
250 |
# |
# |
|a 4th ed..
|
260 |
# |
# |
|a Upper Saddle River, NJ:
|b Pearson Prentice Hall,
|c 2006.
|
300 |
# |
# |
|a xxiv, 932 p.:
|b col. ill.;
|c 26 cm..
|
504 |
0 |
0 |
|a Includes bibliographical references and index
|
650 |
0 |
0 |
|a Hospitality industry --
|x Marketing
|
650 |
0 |
0 |
|a Tourism --
|x Marketing
|
700 |
1 |
1 |
|a Makens, James C.
|
700 |
1 |
1 |
|a Bowen, John T.
|
999 |
|
|
|a 1100068586
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|