Content analysis

Other Authors: Franzosi, Roberto
Language:English
Published: London: SAGE Publications, 2008.
Series:Content analysis; vol. 1-4
Subjects:
Item Description:v. 1. What is content analysis? : defining the methodological playing field -- v. 2. Refining the playing field : methodological advances -- v. 3. Applications : a focus on mass media -- v. 4. From advertising to protest violence : extending the range of applications
Collection of previously published articles, essays, etc.
Physical Description:4 v.: ill.; 24 cm..
ISBN:9781412933995