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Problems in marketing :
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Problems in marketing : applying key concepts and techniques
Main Author:
Moutinho, Luiz
Other Authors:
Chien, Charles S.
Language:
English
Published:
Los Angeles:
Sage Publications,
2008.
Edition:
2nd ed..
Subjects:
Marketing
Holdings
Description
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Physical Description:
xiii, 322 p.: ill.; 24 cm..
ISBN:
97807619788
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