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Marketing strategy :
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Marketing strategy : the difference between marketing and markets
Main Author:
Fifield, Paul
Language:
English
Published:
Amsterdam:
Elsevier/Butterworth-Heinemann,
2007.
Edition:
3rd ed..
Subjects:
Marketing --
>
Management
Marketing
Holdings
Description
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Item Description:
Includes index.
Physical Description:
x, 316 p.: ill.; 24 cm..
ISBN:
97807580656757
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