Global marketing management

Main Author: Keegan, Warren J.
Published: New Delhi: Prentice Hall of India, 2002.
Edition:7th ed..
Subjects:
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020 # # |a 8120320662  
020 # # |a 9788120320666  
090 0 0 |a HF 1416   |b .K44 2006 
100 1 # |a Keegan, Warren J.  
245 1 0 |a Global marketing management   |c Warren J. Keegan. 
250 # # |a 7th ed.. 
260 # # |a New Delhi:   |b Prentice Hall of India,   |c 2002. 
300 # # |a xxv, 617 p.:   |b ill.;   |c 24 cm.. 
504 0 0 |a Includes bibliographical references and index 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Export marketing --   |x Management --   |x Case studies  
650 0 0 |a Export marketing --   |x Management  
999 |a 1100055770  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA