Marketing management

Main Author: Saxena, Rajan
Published: New Delhi: Tata McGraw-Hill, 2002.
Edition:2nd ed..
Subjects:
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250 # # |a 2nd ed.. 
260 # # |a New Delhi:   |b Tata McGraw-Hill,   |c 2002. 
300 # # |a xv, 669 p.:   |b ill.;   |c 26 cm.. 
504 0 0 |a Includes bibliographical references and indexes 
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650 0 0 |a Marketing --   |x Management  
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