The future marketing : practical strategies for merketers in the post-internet age.

Main Author: Molenaar, Cor
Other Authors: Rogers,, Peppers,
Published: London: Financial Times Prentice Hall, 2002..
Subjects:
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100 1 # |a Molenaar, Cor  
245 1 4 |a The future marketing :   |b practical strategies for merketers in the post-internet age.   |c Cor Molenaar ; foreword by Don Peppers & Martha Rogers. 
260 # # |a London:   |b Financial Times Prentice Hall,   |c 2002.. 
300 # # |a xxviii, 235 p.;   |c 24 cm.. 
504 0 0 |a Includes index 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Internet marketing  
650 0 0 |a Telemarketing  
650 0 0 |a World Wide Web  
700 1 1 |a Rogers,   |h Martha  
700 1 1 |a Peppers,   |h Don  
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