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LEADER |
00928cam a2200241 7i4500 |
001 |
0000027087 |
005 |
20140615090000.0 |
008 |
090413S2002 |
020 |
# |
0 |
|a 0130605662
|
090 |
0 |
0 |
|a HD 9987
|b .A2 L6 2002
|
100 |
1 |
# |
|a Lovelock, Christopher
|
245 |
1 |
0 |
|a Services marketing in Asia :
|b managing people, technology and strategy
|c Christopher Lovelock, Jochen Wirtz, Hean Tat Keh.
|
250 |
# |
# |
|a 4th ed..
|
260 |
# |
# |
|a Singapore:
|b Prentice Hall,
|c 2002.
|
300 |
# |
# |
|a xxi, 706 p.:
|b ill.;
|c 24 cm..
|
500 |
# |
# |
|a Based on Services marketing / Christopher H. Lovelock. 4th ed. 2001
|
590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
650 |
0 |
0 |
|a Service industries --
|x Marketing --
|z Asia
|
650 |
0 |
0 |
|a Professions --
|x Marketing --
|z Asia
|
700 |
1 |
1 |
|a Wirtz, Jochen
|
700 |
1 |
1 |
|a Keh, Hean Tat
|
999 |
|
|
|a 1100014256
|b Book
|c Open Shelf
|e KOLEKSI PERPUSTAKAAN
|
999 |
|
|
|a 1100011715
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|