How to win customers in the digital world : total action or Fatal Inaction

Main Author: Vervest, Peter
Other Authors: Dunn,
Published: Berlin: Springer, 2000.
Subjects:
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090 0 0 |a HF 5415.1265   |b V571 
100 1 # |a Vervest, Peter  
245 1 0 |a How to win customers in the digital world :   |b total action or Fatal Inaction   |c Peter Vervest and Al Dunn. 
260 # # |a Berlin:   |b Springer,   |c 2000. 
300 # # |a xx, 244 p.:   |b ill.;   |c 24 cm.. 
504 0 0 |a Includes bibliographical references and index 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Internet marketing  
650 0 0 |a Customer relations  
700 1 1 |a Dunn,   |h Al  
999 |a 1100000610  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA