|
|
|
|
LEADER |
00817cam a2200205 7i4500 |
001 |
0000014994 |
005 |
20140602090000.0 |
010 |
# |
# |
|a 9626548
|
020 |
# |
0 |
|a 0135770572 (pbk.)
|
090 |
0 |
0 |
|a HF 5415.12
|b A8 C338
|
245 |
0 |
0 |
|a Cases in marketing management and strategy :
|b an Asia-Pacific perspective
|c John A. Quelch....[et al.]..
|
260 |
# |
# |
|a Singapore:
|b Simon & Schuster (Asia) Pte Ltd.,
|c c1996.
|
300 |
# |
# |
|a 507 p.;
|c 24 cm..
|
504 |
0 |
0 |
|a Including bibliographical references and index
|
590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
650 |
0 |
0 |
|a Marketing --
|x Case studies --
|z Asia
|
650 |
0 |
0 |
|a Marketing --
|x Management --
|x Case studies --
|z Asia
|
700 |
1 |
1 |
|a Quelch,
|h John A.
|
999 |
|
|
|a 1100002072
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|
999 |
|
|
|a 2000131018
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|