A preface to marketing management

Main Author: Peter, J. Paul
Other Authors: Donnely Jr, James H.
Published: Chicago: IRWIN, 1996.
Edition:7th ed..
Subjects:
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100 1 0 |a Peter, J. Paul  
245 1 2 |a A preface to marketing management   |c J. Paul Peter, James H. Donnely Jr.. 
250 0 0 |a 7th ed.. 
260 0 0 |a Chicago:   |b IRWIN,   |c 1996. 
300 # # |a 368 p.:   |b ill.;   |c 23 cm.. 
590 # # |a Pusat Pengajian Perniagaan dan Pengurusan Maritim 
650 0 0 |a Marketing --   |x Management  
700 1 1 |a Donnely Jr, James H.  
999 |a 1000385458  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA