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00898cam a2200265 7i4500 |
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230829t19981998enka ### #0 001eng## |
020 |
# |
# |
|a 0135978815
|
040 |
# |
# |
|a UMT
|b eng
|c UMT
|e rda
|
090 |
0 |
0 |
|a HF 5823
|b .W4 1998
|
100 |
0 |
# |
|a Wells,William,
|d 1926-
|e author
|
245 |
1 |
0 |
|a Advertising :
|b principles & practice
|c William Wells, John Burnett, Sandra Moriarty.
|
250 |
# |
# |
|a Fourth edition
|
264 |
# |
1 |
|a Upper Saddle River:
|b Prentice Hall,
|c 1998
|
264 |
# |
4 |
|c ♭1998
|
300 |
# |
# |
|a xxi, 731 pages.:
|b illustrations;
|c 28 cm
|
336 |
# |
# |
|a text --
|2 rdacontent
|
337 |
# |
# |
|a unmediated --
|2 rdamedia
|
338 |
# |
# |
|a volume --
|2 rdacarrier
|
590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
650 |
# |
0 |
|a Advertising
|
700 |
0 |
# |
|a Burnett, John
|
700 |
0 |
# |
|a Moriarty, Sandra E.
|
999 |
|
|
|a 1000397967
|b Book
|c Open Shelf
|e KOLEKSI TERBUKA
|