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Marketing management : cases for creative problem solving

Main Author: Weinstein, Laurence Marti, 1944-
Other Authors: Annavarjula, 1960-)
Published: Cincinnati, Ohio: South-Western College Pub, c2001..
Subjects:
Marketi -- > Decision maki
Marketi -- > Management
Physical Description:xi, 180 p.: ill.; 26 cm..
ISBN:0324027370

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