Joseph, J. (2010). The experience effect: Engage your customers with a consistent and memorable brand experience. New York: American Management Association.
Chicago Style CitationJoseph, Jim. The Experience Effect: Engage Your Customers With a Consistent and Memorable Brand Experience. New York: American Management Association, 2010.
MLA CitationJoseph, Jim. The Experience Effect: Engage Your Customers With a Consistent and Memorable Brand Experience. New York: American Management Association, 2010.
Warning: These citations may not always be 100% accurate.