Sports and entertainment marketing

Main Author: Kaser, Ken
Other Authors: Oelkers, Dotty Boen
Language:English
Published: Mason, Ohio: Thomson South-Western, 2008.
Edition:3rd ed..
Subjects:
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020 # # |a 9780538445153 (student ed. soft cover)  
090 0 0 |a GV 716   |b .K3 2008 
100 1 # |a Kaser, Ken  
245 1 0 |a Sports and entertainment marketing   |c Ken Kaser, Dotty Boen Oelkers. 
250 # # |a 3rd ed.. 
260 # # |a Mason, Ohio:   |b Thomson South-Western,   |c 2008. 
300 # # |a viii, 424 p.:   |b col. ill.;   |c 28 cm.. 
590 # # |a Pusat Pendidikan Asas dan Liberal 
650 0 0 |a Entertainment events --   |x Marketing  
650 0 0 |a Sports --   |x Marketing  
700 1 1 |a Oelkers, Dotty Boen  
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999 |a 1100054558  |b Book  |c Open Shelf  |e KOLEKSI TERBUKA