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The effective use of market research : how to drive and focus better business decisions

Main Author: Birn, Robin
Published: London: Kogan Page, 2004.
Edition:4th ed..
Subjects:
Decision making
Strategic planning
Marketing research

KOLEKSI TERBUKA

Call Number: HF 5415.2 B5 2004
Accession Item Category Format Status Notes
1100038139 Open Shelf Book AVAILABLE

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