APA Citation

Bird, D. (2000). Commonsense direct marketing (4th ed.). London: Kogan Page.

Chicago Style Citation

Bird, Drayton. Commonsense Direct Marketing. 4th ed. London: Kogan Page, 2000.

MLA Citation

Bird, Drayton. Commonsense Direct Marketing. 4th ed. London: Kogan Page, 2000.

Warning: These citations may not always be 100% accurate.