Cover Image

Rural marketing : targeting the non-urban consumer

Main Author: Velayudhan, Sanal Kumar, 1955- (Author)
Published: New Delhi: Response Books, 2002.
Subjects:
Consumer behavior -- > India
Marketing -- > India
India -- > Rural conditions
Physical Description:196 pages: illustrations; 23 cm.
Bibliography:Includes bibliographical references
ISBN:076199565X
9780761995661
0761995668
9780761995654

Similar Items