The Economics of adverising
Other Authors: | |
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Language: | English |
Published: |
Northampton, MA:
Edward Elgar Pub.,
2001.
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Series: | The international library of critical writings in economics ; 136
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Subjects: |
Physical Description: | xxvi, 669 pages; 25 cm.. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 1840643846 |