Holdings: How to prepare a promotional plan

Main Author:	Waller, David (Author)
Published:	Roseville, NSW, Australia: Irwin/McGraw-Hill, 1998
Subjects:	Communication in marketing Sales promotion -- > Planning Marketing -- > Management

Call Number:	HF 5821 .W3 1998

Accession	Item Category	Format	Status	Notes

1100007146

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