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00820cam a2200205 7i4500 |
001 |
0000016472 |
005 |
20140605090000.0 |
020 |
# |
0 |
|a 0077096134
|
090 |
0 |
0 |
|a HF 5415
|b J62 2001
|
100 |
1 |
# |
|a Jobber, David
|
245 |
1 |
0 |
|a Principles and practice of marketing
|c David Jobber.
|
250 |
# |
# |
|a 3rd ed..
|
260 |
# |
# |
|a London:
|b McGraw-Hill,
|c 2001.
|
300 |
# |
# |
|a 823 p.:
|b ill. (chiefly col.;
|c 27 cm.
|
504 |
0 |
0 |
|a Includes bibliographical references and index
|
538 |
0 |
0 |
|a System requirements for accompanying CD-ROM: IBM PC or compatible with Web browsing facilities
|
590 |
# |
# |
|a Pusat Pengajian Perniagaan dan Pengurusan Maritim
|
650 |
0 |
0 |
|a Marketing --
|x Case studies --
|z Europe
|
999 |
|
|
|a 1100003380
|b CD-ROM
|c Bahan Pandang Dengar
|e BILIK BAHAN SUMBER MEDIA
|
999 |
|
|
|a 1100003379
|b Book
|c Bahan Pandang Dengar
|e KOLEKSI TERBUKA
|