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Services marketing : a european perspective

Main Author: Lovelock, Christopher
Other Authors: Vandermerwe,, Lewis,
Published: London: Prentice Hall Europe, 1996.
Subjects:
Service industries -- > Marketing
Professional -- > Marketing

KOLEKSI TERBUKA

Call Number: HF 5415.122 L6
Accession Item Category Format Status Notes
1000400346 Open Shelf Book AVAILABLE

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